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Privacy Policy

Last updated 13 August 2026

Avalon is a marketing hub: you keep your companies and projects here, write posts, and we publish them to the social accounts you connect. This policy explains exactly what we store to do that, who we send it to, and how to get it back or get rid of it. It covers avalonhq.com and the Avalon application.

1. Who we are

Avalon is a product of Verge Inc., a corporation registered in the State of California, United States, at 39111 Paseo Padre Pkwy, Suite 202, Fremont, CA 94538. Verge Inc. is the data controller for the information described here. For anything in this policy — access, correction, deletion, or a complaint — write to [email protected], or to that address, and a person will answer.

2. What we collect

Information you give us

  • Account: your name, email address, password (stored only as a bcrypt hash — we cannot read it), country, date-format preference and optional profile photo.
  • Your work: companies, projects, campaigns, post text, uploaded images and video, landing pages, blog posts, email templates and the notes you write to guide the AI.
  • Contacts you import: names, email addresses, phone numbers, job titles, company details and any extra fields returned by a lookup provider. You are responsible for having a lawful basis to hold these — see §8.
  • Billing details, if and when paid plans are introduced.

Information from accounts you connect

When you connect a social account to a project we store its platform id, display name, profile picture URL, the granted scopes, and an access token (plus a refresh token where the platform issues one). Tokens are encrypted at rest and are never shown in the browser or sent to your device. We use them only to publish what you schedule and to read the settings a platform requires us to display before posting.

We do not read your followers, direct messages, comments, or posts you made outside Avalon.

Information collected automatically

  • A session cookie (avalon_session) that keeps you signed in. It holds a random token, not your identity, and lasts 30 days. It is strictly necessary — Avalon cannot work without it.
  • A project cookie (avalon_project) remembering which project you were last working in.
  • Server logs — request paths, timestamps and errors — kept to operate and debug the service.

We do not use advertising cookies, third-party analytics or tracking pixels.

3. Why we use it, and our legal basis

PurposeBasis (UK/EU GDPR, where it applies)
Running your account and publishing your postsPerformance of a contract
Sending service email (activation, security notices)Performance of a contract
Keeping the service secure and preventing abuseLegitimate interests
Improving reliability from error logsLegitimate interests
Marketing email from you to your contactsYour responsibility as sender — see §8

4. AI features

When you use "Write with AI" or generate a poster, we send the relevant text — your brief, the post content, and the project context you wrote (company, industry, project details) — to our self-hosted AI service at ai.somezing.com. Generated images are stored with your other media. We do not use your content to train models, and it is not shared with third-party AI providers.

We record how long each generation took, so the progress bar can be honest. That timing carries no content.

5. Who we share it with

We do not sell your data, ever. We share only what a given feature requires:

WhoWhatWhy
LinkedIn, X, Instagram, TikTokThe post you scheduled and its mediaTo publish it, when you tell us to
Amazon Web Services (S3, CloudFront)Uploaded and generated mediaStorage and delivery
SomezingAIText and context you submit to AI featuresDrafting and image generation
SendGridRecipient address and messageSending email you compose
TwilioRecipient number and messageSending SMS, WhatsApp and calls you compose
OpenStreetMap or Google PlacesThe search terms you typeFinding business contacts

We may also disclose information where the law requires it, or to protect the rights and safety of our users.

6. Where it lives, and for how long

Verge Inc. is a US company and data is held in Amazon Web Services in the United States. If you are in the UK or EEA, that is a transfer outside your region; it relies on the provider's Standard Contractual Clauses.

  • Your content — until you delete it or close your account.
  • Social tokens — until you disconnect the account, the token expires, or the platform asks us to erase it.
  • Sessions — 30 days from sign-in.
  • Server logs — a rolling short window for operations.
  • Deletion receipts — the confirmation code and count, kept as evidence that a deletion request was honoured.

7. Your rights

You can ask us to give you a copy of your data, correct it, delete it, restrict or object to how we use it, or export it. Email [email protected] and we will respond within one month. If you are in the UK or EEA you may also complain to your local data protection authority; California residents have rights under the CCPA/CPRA, including to know what we hold and to have it deleted, and we do not sell or share personal information.

Practical routes: archive a company or project from inside the app, disconnect a social account under Edit project → Social Media, and see Delete your data for account deletion and platform-initiated erasure.

8. Contacts you upload, and email you send

When you import contacts or send campaigns, you are the data controller for those people and Avalon is your processor. You are responsible for having a lawful basis to hold and message them, for honouring unsubscribe requests, and for complying with GDPR, CAN-SPAM, PECR and any other rules that apply to you. We process them only to deliver what you ask.

9. Security

Passwords are bcrypt-hashed. Social tokens are encrypted at rest with Fernet. Sessions are stored server-side, keyed by a hash of the session token, so a stolen database row cannot be replayed as a login. Traffic to avalonhq.com is served over HTTPS. No system is perfectly secure, and we will tell you promptly if a breach affects your data.

10. Children

Avalon is a business tool and is not intended for anyone under 16. We do not knowingly collect their data; tell us if you believe we have and we will remove it.

11. Changes

If we change this policy we will update the date above, and tell you by email when the change is significant.

This policy describes how Avalon actually works today. It is not legal advice; if you are relying on it for compliance in your own jurisdiction, have your counsel review it.

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© 2026 Verge Inc. Avalon is a product of Verge Inc., a corporation registered in California.
39111 Paseo Padre Pkwy, Suite 202, Fremont, CA 94538, USA · [email protected]